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Writing with AI

Titles, descriptions, keyphrases, drafts, FAQs, alt texts and category texts — always for you to check.

2 min read · Updated October 8, 2026

Titles, descriptions and social texts#

✦ Write with AI next to the SEO title, meta description, share title and share text gives three options to pick from; you can still edit it. Titles stay within 55 characters (the site name is added by the template), descriptions 120–150 characters. ✦ Suggest keyphrases proposes five keyphrases.

The ✦ Write tab#

Tool What you get
Content brief What searchers want, the length to aim for, an outline, questions to answer and words to use.
First draft A complete text from the outline, with headings and lists. Gaps are marked [add: …]. Insert it at the end or replace the text.
Improve my text Concrete fixes for the checks that are not green yet, with ready-to-copy text.
FAQ from my text 4–6 questions and answers, inserted as an FAQ block with structured data.

Nothing goes into your text until you click Insert.

AI tools for many pages#

Core SEO → AI tools:

Tool What it does
Write missing descriptions Writes a meta description for pages without one, newest first, and saves each one right away. You can stop at any time and edit every text later.
Image alt texts Looks at images without alt text and writes one; check and untick before Save selected.
Category & tag descriptions Writes a short description for archives that have none, from the posts inside; check before saving.

In the Content screen, ✦ Write descriptions and ✦ Write titles work on the rows you select and save only after you check them (see The Content screen).

FAQ and How-to blocks#

Two blocks for the block editor: FAQ (questions and answers, with FAQ structured data, and ✦ Generate from page text) and How-to (steps with an optional total time, with HowTo structured data). Note that Google shows FAQ rich results only for some sites and no longer shows How-to results; the content still helps readers.

Which texts the AI wrote#

SEO texts written by AI get a ✦ AI tag in the Content screen, and the ✦ Written by AI filter lists them. Typing your own text removes the mark.